If you can’t beat ‘em, join ‘em
Saturday, March 14th, 2009
Web 2.0 is here and here to stay my friends. Realizing this phenomenon hit me like a ton of bricks. As a newbie to interactive marketing, I am absolutely blown away at the opportunities available.
These “e-opportunities” have been discovered by many, but there is so much more to do and learn. And truth be told, if you don’t get on your motor-scooter and start learning, you will be left in the dust.
One of the first things I learned about the fancy term “social media” is that it is bullshit. Let’s be honest- when you trim all the new terms, software and Web 2.0-ness from the concept of social media, it’s business. Good ol’ Business. And let’s be even more honest- in this day and age, your business needs a web presence and a popular presence at that. In addition to businesses taking advantage of the wonderful world of Web 2.0, so do you. (more…)